Amandeep Dhir
Visiting Researcher
Business School, Faculty of Social Sciences and Business Studies
Publications
2/2 items-
I love you, but you let me down! How hate and retaliation damage customer-brand relationship
Jabeen, Fauzia; Kaur, Puneet; Talwar, Shalini; Malodia, Suresh; Dhir, Amandeep, 2022, Technological forecasting and social change, 174, 121183. A1 Journal article (refereed), original research -
Transformative Quality in Higher Education Institutions (HEIs): Conceptualisation, scale development and validation
Gill, Seerat Kaur; Dhir, Amandeep; Singh, Gurparkash; Vrontis, Demetris, 2022, Journal of business research, 138, 275-286. A1 Journal article (refereed), original research