I work as a Communication Trainee at the University of Eastern Finland Library. Since August 2024, I have provided library tours, represented the library at student events, and promoted its services, particularly on social media. I create various materials to encourage student engagement with library resources, including developing social media content like short videos. Additionally, I offer valuable student insights and contribute a multicultural perspective to the library’s service design and implementation.
Also as a versatile marketing professional, I bring a rich blend of experience in social media strategy, content creation, and digital campaign management across both B2C and B2B sectors in various industries and international markets. With a proven track record in optimizing social media engagement, producing high-quality digital content, and leveraging data-driven insights, I am dedicated to driving brand growth and fostering strong audience connections.