Johanna Heinonen-Kemppi
University Teacher
University Teacher
Teaching Master’s course in Destination management and Bachelor course Digital Tourism Business and supervising Master’s theses
Projeckt planning and writing
Business School, Faculty of Social Sciences and Business Studies
johanna.heinonen-kemppi@uef.fi | +358 50 468 8147
M.Sc. (econ.), MA Johanna Heinonen-Kemppi is a doctoral student and university teacher in the Master’s Program of Tourism Marketing and Management at the University of Eastern Finland, Business School.
Besides teaching her research interests include online communication and marketing, destination management and leadership, services marketing and experience design. She is writing her PhD about the customer value co-creation with caring in a chat-based moment of truth. Due to her versatile background, she combines elements from linguistics, marketing, pedagogy, ICT, and management in her research.
Research groups
Publications
3/3 items-
Emotional elements as part of the digital tourism experience
Heinonen, Johanna; Murto, Maria. Teoksessa: Vlassi, Eirini; Konstantinides, Despina(toim.) , 2023. Proceedings of the 6th International Conference on Tourism Research - ICTR 2023. s. 104-113. Academic conferences international -
Gamification and Innovation Acceptance Among Finnish DMOs - Case King’s Road
Ahlstén, Minna; Heinonen, Johanna; Murto, Maria. Teoksessa: Ferrer-Rosell, Berta; Massimo David.; Berezina, Katerina(toim.) , 2023. Information and Communication Technologies in Tourism 2023: Proceedings of the ENTER 2023 eTourism Conference, January 18-20, 2023. s. 275-287. Springer -
Identifying the Elements of Great Online Customer Encounters
Heinonen, Johanna; Pesonen, Juho. Teoksessa: Stienmetz, JL; Ferrer-Rosell, B; Massimo, D(toim.) , 2022. Information and Communication Technologies in Tourism 2022. s. 271-281. Springer