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PROMEQ

Project
Finished 01.08.2016 - 31.12.2021

PROMEQ researches and develops holistic model and inclusive methods for health and wellbeing promotion in collaboration with the representatives of the vulnerable groups, service professionals, third sector organizations and decision makers.

In PROMEQ, health inequities are considered as resulting from the complex interplay between individual, cultural and societal factors, taking expression as deficits in physical, cognitive, mental, social, environmental and material resources of quality of life. The central idea of the PROMEQ is to develop and demonstrate novel models of promotion of health and wellbeing that are able to talk to and assimilate vulnerable groups and motivate and empower positive transitions in their health and wellbeing. Moreover, PROMEQ will use social marketing to achieve positive changes in health and wellbeing. Four groups are selected for interventions: (1) young people (NEETs, i.e. not in education, not in employment, not in training); (2) persons receiving basic unemployment benefit; (3) adult refugees, and (4) multi-users of social and health care. While the focus is on the groups at the disadvantaged end of the scale, the results also inform universal application. A holistic and systematic approach to the health and welfare promotion is developed that meets these deficits and aims at improving peoples own resources and capabilities for positive transitions.

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