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Joona  Kemppainen

Joona Kemppainen

Projektitutkija

Kauppatieteiden laitos, Yhteiskuntatieteiden ja kauppatieteiden tiedekunta

[email protected] | 050 309 3506

My research interests:

Networks in SME Internationalization
How SMEs develop and leverage networks to support international growth, focusing on network formation, characteristics, and outcomes.

Sustainable Consumption and Green Marketing
Drivers of sustainable consumer behavior and how businesses, particularly retailers, can influence purchasing through marketing, communication, and store practices.

Julkaisut

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