Jani Holopainen
Visiting Researcher
Digital technologies and sustainable consumer behaviour
Business School, Faculty of Social Sciences and Business Studies
[email protected] | +358 50 443 4841
Research projects in the area of service and information system design. Special interest in consumer sustainable behaviour, psychology, learning, mixed reality marketing and sales technologies.
Research groups
Projects
Publications
22/22 items-
AI-Driven Personalized Recommendation Systems: Effects on Source Credibility and Information Quality
Li, Chengyuan; Hamari, Juho; Holopainen, Jani; Xi, Nannan, 2026, PACIS 2026 Proceedings, 1-17. A4 Conference proceedings -
Customer ducation in sales: A ystematic iterature eview
Lähtevänoja, Antti; Bragge, Johanna; Pöyry, Essi; Holopainen, Jani; Parvinen, Petri, 2026, Journal of business research, 218, 116478. A2 Review article, Literature review, Systematic review -
Effects of Gamification and Physiological Stress on Webstore Retention and Purchase Intentions
Holopainen, Jani; Hoffrén, Jyri, 2026, DSouza, Prajwal; Tang ,Hairui; Xi, Nannan; Hamari, Juho, GamiFIN Conference 2026: Proceedings of the 10th Annual International GamiFIN Conference 2026, 1-6. B3 Non-refereed conference proceedings -
Empowered decision-making through virtual reality: effect of immersion and embodiment on self-esteem and anxiety
Li, Chengyuan; Xi, Nannan; Bampouni, Elpida; Holopainen, Jani; Ahmad, Ans; Legaki, Nikoletta-Zampeta; Hamari, Juho, 2026, Behaviour and information technology, [Epub ahead of print 17 June 2026], 1-19. A1 Journal article (refereed), original research -
Familiarity with a brand makes customers more sensitive to AI <b>-</b> generated marketing content: insights from Destination Marketing and Framing Theory
Holopainen, Jani; Tuominen, Sasu; Konttinen, Netta; Pesonen, Juho, 2026, Current issues in tourism, [Epub ahead of print 5 Sep 2026], 1-18. A1 Journal article (refereed), original research -
Immersive technologies and pedagogical interaction models in sales: enhancing a positive atmosphere and customer journey insights
Holopainen, Jani; Rangajan, Deva; Parvinen, Petri; Lahtevanoja, Antti; Niemi, Jarkko, 2026, Journal of strategic marketing, [Epub ahead of print 01 Jun 2026], 1-19. A1 Journal article (refereed), original research -
Psychological safety: How seller and buyer knowledge impact educational interactions and outcomes in the pre-purchase process
Lähtevänoja, Antti; Mathis, David; Beeler, Lisa; Holopainen, Jani; Parvinen, Petri, 2026, Journal of personal selling and sales management, 46, 2, 157-172. A1 Journal article (refereed), original research -
Customer Education in Marketing: Implications from Building Artificial Intelligence Knowledge
Holopainen, Jani; Hoffren, Jyri; Rollins, Minna, 2025, Global marketing conference proceeding. Abstract -
Introduction to Minitrack: Metaverse, Mixed Reality, and Remote Interactions: Socio-Behavioral Services
Holopainen, Jani; Parvinen, Petri; De Vreede, Triparna; Pöyry, Essi, 2025, Bui, Tung X, Proceedings of the 58th Hawaii International Conference on System Sciences, 1521-1522. B3 Non-refereed conference proceedings -
My Heart Beats for Green or Does It? The Moderating Effect of Stress on Sustainable Purchases in Online Fashion Stores
Hoffren, Jyri; Holopainen, Jani, 2025, Global marketing conference proceeding. Abstract