
Jani Holopainen
Assistant Professor
Digital technologies and sustainable consumer behaviour
Business School, Faculty of Social Sciences and Business Studies
[email protected] | +358 50 443 4841
Research projects in the area of service and information system design. Special interest in consumer sustainable behaviour, psychology, learning, mixed reality marketing and sales technologies.
Research groups
Projects
Publications
15/15 items-
Customer Education in Marketing: Implications from Building Artificial Intelligence Knowledge
Holopainen, Jani; Hoffren, Jyri; Rollins, Minna, 2025, Global marketing conference proceeding. Abstract -
Introduction to Minitrack: Metaverse, Mixed Reality, and Remote Interactions: Socio-Behavioral Services
Holopainen, Jani; Parvinen, Petri; De Vreede, Triparna; Pöyry, Essi, 2025, Bui, Tung X, Proceedings of the 58th Hawaii International Conference on System Sciences, 1521-1522. B3 Non-refereed conference proceedings -
My Heart Beats for Green or Does It? The Moderating Effect of Stress on Sustainable Purchases in Online Fashion Stores
Hoffren, Jyri; Holopainen, Jani, 2025, Global marketing conference proceeding. Abstract -
Sit Back and Think: Improving Metacognitive Reflection in Physical and Virtual Reality Classrooms
Tonteri, Tomi; Holopainen, Jani, 2025, Bui, Tung X, Proceedings of the 58th Hawaii International Conference on System Sciences, 1543-1552. A4 Conference proceedings -
An Experiment-Based Study on Decision Evaluation in Metaverse
Li, Chengyuan; Bampouni, Elpida; Xi, Nannan; Holopainen, Jani; Hamari, Juho, 2024, ICIS 2024 Proceedings, International Conference on Information Systems. A4 Conference proceedings -
Design Principles for Virtual Reality Applications Used in Collaborative Service Encounters
Pöyry, Essi; Holopainen, Jani; Parvinen, Petri; Mattila, Osmo; Tuunanen, Tuure, 2024, Journal of service research, [Epub ahead of print 19 July 2024], 1-17. A1 Journal article (refereed), original research -
Human-AI Interaction – Is It Trust or Emotions That Mediates Behavioral Intensions?
Yao, Dongdong; Holopainen, Jani; Laukkanen, Tommi, 2024, Bui, Tung X, Proceedings of the 57th Annual Hawaii International Conference on System Sciences, 1448-1455. A4 Conference proceedings -
Introduction to Mixed Reality and Metaverse Minitrack
Holopainen, Jani; Cheng, Xusen; Pöyry, Essi; De Vreede, Triparna, 2024, Bui, Tung X, Proceedings of the 57th Annual Hawaii International Conference on System Sciences, 1437. B3 Non-refereed conference proceedings -
Online Value Creation Behavior of Ōura Ring Users and Service Quality Evaluation
Soltani, Sanaz; Tuunanen, Tuure; Makkonen, Markus; Holopainen, Jani, 2024, Bui, Tung X, Proceedings of the 57th Annual Hawaii International Conference on System Sciences, 1265-1274. A4 Conference proceedings -
Do Consumers Make Impulsive or Reflective Purchase Decisions during Immersive Metaverse Shopping?
Tonteri, Tomi; Holopainen, Jani; Hallikainen, Heli; Laukkanen, Tommi, 2023, 2023 Global Marketing Conference at Seoul Proceeding, 183-187. B3 Non-refereed conference proceedings