Sara Fraccastoro
University Lecturer
Business School, Faculty of Social Sciences and Business Studies
sara.fraccastoro@uef.fi | +358 50 328 2952
Research groups
Projects
Publications
18/18 items-
Characteristics of digital artifacts in international endeavors of digital-based international new ventures
Ojala, Arto; Fraccastoro, Sara; Gabrielsson, Mika. 2023. Global strategy journal. 13: 857-887 -
Institutional Reinforcement in a Newly Emerged Digital Industry
Mihailova, Irina; Fraccastoro, Sara. Teoksessa: Bui, Tung (toim.) , 2023. Proceedings of the 56th Annual Hawaii International Conference on System Sciences . s. 4809-4815. Hawaii International Conference on System Sciences -
Introduction to the Global Digital Business Minitrack
Ojala, Arto; Gabrielsson, Mika; Fraccastoro, Sara. Teoksessa: Bui, Tung (toim.) , 2023. Proceedings of the 56th Annual Hawaii International Conference on System Sciences . s. 4701-4702. Hawaii International Conference on System Sciences -
Is Consumer Behavior More Sustainable Based on Multisensory Metaverse Shopping Experience?
Holopainen, Jani; Tonteri, Tomi; Fraccastoro, Sara; Gabrielsson, Mika; Xi, Nannan; Raisamo, Roope; Hallikainen, Heli; Laukkanen, Tommi. Teoksessa: (toim.) , 2023. 2023 Global Marketing Conference at Seoul Proceeding. s. 377-381. -
Technical, Strategic, and Cultural Bottlenecks of Born-Global-Digital Firms
Fraccastoro, Sara; Ojala, Arto; Gabrielsson, Mika. Teoksessa: Bui, Tung (toim.) , 2023. Proceedings of the 56th Annual Hawaii International Conference on System Sciences . s. 4713-4722. Hawaii International Conference on System Sciences -
Introduction to Born Digitals Minitrack
Rollins, Minna; Gabrielsson, Mika; Ojala, Arto; Fraccastoro, Sara. 2022. Proceedings of the annual Hawaii international conference on system sciences -
Digital Entrepreneurial Internationalizers: Definitions, Theoretical Implications, and Research Avenues
Gabrielsson, Mika; Fraccastoro, Sara; Ojala, Arto; Rollins, Minna. Teoksessa: Bui, Tung X(toim.) , 2021. Proceedings of the 54th Hawaii International Conference on System Sciences (HICSS 2021). s. 5069-5078. -
Introduction to the Minitrack on International Business and Born Digitals
Ojala, Arto; Gabrielsson, Mika; Rollins, Minna; Fraccastoro, Sara. 2021. Proceedings of the annual Hawaii international conference on system sciences -
The integrated use of social media, digital, and traditional communication tools in the B2B sales process of international SMEs
Fraccastoro, Sara; Gabrielsson, Mika; Bolman Pullins, Ellen. 2021. International business review. 30: 101776 -
Social Media Use in International Entrepreneurial Ventures. An International Network and Sales Perspective
Fraccastoro, Sara. 2020. Publications of the University of Eastern Finland. Dissertations in social sciences and business studies